June 10, 2015 - Lviv, Ukraine – ELEKS, a global organization which creates innovative software solutions, created a unique, data-driven Android Wear application for Havas, one of the world’s largest communications groups. The app launched at the AdForum Worldwide Summit.
Havas’ participation in the AdForum Worldwide Summit brought about the need for the app. The summit is a high-profile, biannual advertising industry event for agency search and management consultants. The event, held in London April 15-17, gave ad industry leaders and worldwide business leaders a unique opportunity to share their perspectives and assess global advertising industry trends.
Havas selected ELEKS to develop a comprehensive and customizable real-time event guide app. ELEKS is known for innovative applications such as those for the Apple Watch and Android Wear.
The application itself was designed to work simultaneously on various different smartwatches and allows the watches to communicate with each other without the need for being tethered to Android phones. ELEKS completed the development of the application in just two weeks.
To overcome technical limitations, ELEKS built a server network, connecting 47 Moto 360 smartwatches to the network via Bluetooth. This infrastructure allowed the devices to stay interconnected and to communicate with the outside world without mobile phones. The watch app provided detailed professional and personal information about every summit participant while proposing promising business contacts to meet in a gamified way. The app also offered personalized watch faces and event schedules with immediate updates and notifications.
“It was an absolute pleasure working with the ELEKS team,” said Ben Silcox, Havas Chief Digital & Data Officer. “The thinking, speed, proactivity, support and delivery quality was first rate – a real surprise with a first engagement. I wish every partner we worked with was so service-driven.”
Havas’ participation in the AdForum Worldwide Summit brought about the need for the app. The summit is a high-profile, biannual advertising industry event for agency search and management consultants. The event, held in London April 15-17, gave ad industry leaders and worldwide business leaders a unique opportunity to share their perspectives and assess global advertising industry trends.
Havas selected ELEKS to develop a comprehensive and customizable real-time event guide app. ELEKS is known for innovative applications such as those for the Apple Watch and Android Wear.
The application itself was designed to work simultaneously on various different smartwatches and allows the watches to communicate with each other without the need for being tethered to Android phones. ELEKS completed the development of the application in just two weeks.
To overcome technical limitations, ELEKS built a server network, connecting 47 Moto 360 smartwatches to the network via Bluetooth. This infrastructure allowed the devices to stay interconnected and to communicate with the outside world without mobile phones. The watch app provided detailed professional and personal information about every summit participant while proposing promising business contacts to meet in a gamified way. The app also offered personalized watch faces and event schedules with immediate updates and notifications.
“It was an absolute pleasure working with the ELEKS team,” said Ben Silcox, Havas Chief Digital & Data Officer. “The thinking, speed, proactivity, support and delivery quality was first rate – a real surprise with a first engagement. I wish every partner we worked with was so service-driven.”
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